Louisiana Association of Broadcasters

WWL-TV- CBS New Orleans, a TEGNA Media Inc. Company, has an opening for an Account Executive to prospect and sell Television and Digital Advertising to local businesses. We’re looking for a creative, driven, solutions-based seller eager to represent our vast range of broadcast and digital product offerings including Great Day Louisiana. If you are self-motivated, forward-thinking, energetic and passionate about helping others – we encourage you to apply below!

What We Offer:

• Winning, inclusive, supportive and fun culture

• Base + Uncapped Commissions

• Leading and innovative media products

• Resources to set you up for success

• Growth opportunities

• Generous benefits

• Purpose-driven and employee-centric organization

Responsibilities: 

• Consistently prospect for new revenue opportunities using client and category insights

• Identify prospects and paid client opportunities for WWL-TV’s local lifestyle show, Great Day LA

• Upsell current customers by engaging them in the full product suite of WWL-TV, WUPL and WWLTV.com

• Create custom, solution-driven campaigns that meet client needs across multiple media platforms including broadcast, digital and Streaming (OTT)

• Seek opportunities to expand relationships with key clients by taking an active role in understanding their business needs and competitive landscape

• Establish strong relationships with internal team members by providing the account management team with clear and concise direction for the successful execution of campaigns

• Make decisions and solve problems independently to support customer needs

• Utilize an Account Manager to provide exceptional customer service and contract fulfillment

• Use Matrix to manage day-to-day activity, pipeline and forecasts

• Positively and professionally represent the WWL-TV

• 1-2 years of sales experience.

• Ability to work effectively as part of a team and independently.

• Ability to handle and prioritize multiple tasks to meet deadlines.

• Attention to detail and accuracy are a must.

• Ability to effectively solve problems.

• Creative and able to adapt quickly to change.

• Position requires strong written and verbal communication skills, as well as strong organization and time management skills.

• Self-motivation, a positive attitude and willingness to work as a team player are essential attributes.

• Strong business acumen is a must.