
KATC-TV
The Producer, Creative Services is responsible for writing and producing on-air promotions, proof of performance, and station sponsorship spots.
Key Activities
Conceptualize, write and edit on-air promotional spots for news, programming, web and special projects using multiple platforms
Works closely with reporters and management staff on story development and promotional script ideas
Organize promotion projects
Interact with and respond to social media audiences
Analyze rundowns to coordinate the best on-air, social and digital marketing materials
Provide analysis for digital audience engagement and review
Track monthly analytics on all current social/digital platforms. Provide ways to optimize platform growth
Work closely with the team on story development and promotional script ideas
Work closely with affiliates to support programming on air and online
Assist Creative Services Director in the development and execution of a successful community outreach strategy, which includes: (1) Identifying opportunities for us to partner with local community agencies, (2) Working with on-air talent to build and organize their community portfolios, which include public appearances, on-air promotion and relationships with community partners, and (3) Attending station-sponsored events and assisting in their organization and coordination.
Production of graphics for newscasts and other broadcasts
Work on weekends and nights may be required
Perform other duties as needed by management
Skills
Education & Experience/Certifications
High School diploma (or GED) required. Bachelors degree preferred
1 – 3 years experience of writing or editing in local broadcast preferred
At least two (2) years professional broadcasting marketing/promotions/creative services experiences required.
Skills & Abilities
Knowledge of social media maintenance
Understanding of Nielsen rating sheets
Working knowledge of current creative suite for product development
Superb attention to detail, time management skills, and strong communication skills
Knowledge of post production television editing suites, with emphasis on Adobe Creative Suite
Experience working with camera, audio and light equipment
Working knowledge of MAC systems
Work Environment
Must be able to lift up to 75 pounds.
Yes – Valid driver’s license and good driving record required. In addition, proof of insurance and liability coverage may be required.
Additional Requirements
Must be able to lift up to 75 pounds.
Valid driver’s license and good driving record required. In addition, proof of insurance and liability coverage may be required.
Include a link to your resume’ reel.
To apply for this job please visit scripps.wd5.myworkdayjobs.com.